What kind of content does IpsBeauty make?
IpsBeauty shares engaging TikTok videos focused on popular beauty treatments and routines. Their content offers step-by-step tutorials for lash lifts, extensions, and eyebrow tinting, alongside in-depth skincare advice featuring techniques like achieving Korean glass skin. Beyond beauty, IpsBeauty also offers glimpses into their lifestyle, from exploring new drinks to cherished family moments.
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Who is IpsBeauty’s audience?
IpsBeauty's audience is likely comprised of individuals interested in accessible, at-home beauty treatments and skincare, with a strong leaning towards practical lifestyle content. Their intent signals suggest they are actively seeking tutorials, product recommendations, and inspiration for personal grooming and wellness routines. With a TikTok engagement rate of 1.67%, IpsBeauty's audience is performing slightly above the platform benchmark, indicating a receptive and engaged community that values their content. This suggests a high-quality audience for brands in the beauty, skincare, and lifestyle sectors.
Which creators are similar to IpsBeauty?
If you're looking for creators like this creator, you'll love their content if you're passionate about beauty treatments, skincare routines, and a balanced lifestyle.
Glowwithshann
TikTok @shannroper
This creator shares videos about beauty products and lifestyle topics. They demonstrate how to apply false eyelashes, including cluster lashes and pre-glued styles, and review various eye makeup products like eyeliner and lash sealants. The creator also features American sweets and chocolates found in UK supermarkets, alongside household items such as fabric softener. Additionally, they touch upon personal experiences, including a story about their child's health condition, sleep apnoea, and discuss hair curlers and makeup removers.
Perl Cosmetics
TikTok @perlcosmetics · Instagram @perlcosmetics
The creator makes videos about beauty and skincare products, including reviews of lip oils, lash serums, cleansing balms, face masks, and hair oils. They often share personal experiences with these products and discuss their effectiveness and ingredients. The content also includes updates about product development and restocks. Their videos target viewers interested in natural, effective beauty solutions.
Arwen
Instagram @arwen_beautysavvy
The creator posts content focused on beauty, including detailed reviews and demonstrations of makeup, skincare, and hair care products. They showcase various makeup items, from foundations and blush for natural enhancement to vibrant mascaras and eyeshadow palettes for bolder looks. The creator also shares effective skincare routines and discusses specific products that address concerns like hydration, blemishes, and anti-ageing. Additionally, their content includes reviews of hair treatments, often highlighting how these products can improve hair health and shine. Many posts feature collaborations with well-known beauty brands, including luxury options.
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