What kind of content does New Rules make?
New Rules crafts heartfelt original songs and acoustic covers, often exploring themes of love and personal feelings. Their TikTok channel (@newrulesband) also dives into the art of music production, offering insights into vocal arrangements and the industry. Beyond their musical talent, they share glimpses of their lifestyle, creating a relatable and authentic connection with their audience.
Are you a brand that’s partnered with New Rules?
Verify your partnership
Who is New Rules’s audience?
New Rules' audience on Nutcake is likely comprised of music enthusiasts, aspiring musicians, and fans of acoustic and original love songs. Their high TikTok engagement rate of 6.86% significantly surpasses industry benchmarks (TikTok ~3.0%), indicating a highly receptive and interactive fanbase. This suggests a strong potential for deep engagement with premium content, merchandise, or exclusive music releases offered through Nutcake. Their audience is actively seeking authentic musical content and likely values direct connection with the artist.
Which creators are similar to New Rules?
If you're looking for creators like this creator, you'll find them perfect for audiences who appreciate heartfelt original songs, acoustic covers, and a glimpse into a music-filled lifestyle.
Persia Holder
TikTok @persiaholder · Instagram @persiaholder
This creator shares videos featuring their original songs, which often explore themes of heartbreak, unrequited love, and complex relationships. They also post content related to music, including live performances, acoustic renditions of their songs, and behind-the-scenes footage from shows, such as a trip to Paris to support another artist. Additionally, the creator sometimes shares hair tutorials, focusing on styling curly hair.
Tim Gallagher
TikTok @timgallaghermusic
This creator posts videos of themselves singing and playing music. They often share original songs they have written, with themes revolving around love and relationships. Some content includes performances in different acoustic settings and mentions of recording music for an album. They also occasionally share cover songs and performances with other artists.
lili caseley
Instagram @lilicaseley_
This creator posts videos about their music, including new song releases and acoustic versions of existing tracks. They also share content related to songwriting, often discussing the inspiration behind their lyrics and collaborations. Some posts feature behind-the-scenes footage from music video shoots and personal reflections on their creative journey. Additionally, the creator has shared a TV advert soundtracked by their music.
Frequently asked questions
Sign in to view New Rules's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with New Rules today
You can use Nutcake’s agentic tools for free. Sign up today to work with New Rules on your creator campaign.