What kind of content does ROXANA make?
ROXANA offers a vibrant and approachable take on beauty and personal care across Instagram. Her content dives into everything from detailed skincare routines and makeup tutorials featuring popular palettes, to haircare tips and fragrance reviews. Many of her posts highlight gifted products, providing authentic insights into a wide array of beauty essentials.
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Who is ROXANA’s audience?
ROXANA's audience is likely comprised of individuals interested in beauty, skincare, makeup, haircare, and fragrances, primarily located in GB. Their high Instagram engagement rate of 24.63% significantly surpasses typical benchmarks (TikTok ~3.0%, Instagram ~1.5%, YouTube ~2.0%), indicating a highly receptive and actively engaged follower base. This suggests strong intent signals for product discovery and purchase recommendations within the beauty and personal care space, promising high-quality engagement and conversion potential for relevant brands.
Which creators are similar to ROXANA?
If you're looking for creators like this creator, you'll find them perfect for brands targeting beauty enthusiasts seeking makeup, skincare, haircare, and fragrance recommendations.
Claire
TikTok @clairelouiselang97
This creator posts content about beauty and skincare products. They often share videos featuring new items they have received from brands such as Kiehl's, L'Oréal Paris UK, COSRX UK, Lee Stafford Hair, and Maybelline UK. Their content includes reviews and first impressions of serums, setting sprays, hair treatments, and sunscreens.
Ana Beauty
Instagram @ana_beauty_things
This creator posts content focused on beauty products. Their videos feature makeup, including mascaras and eyeshadows, and skincare items such as moisturisers and eye creams. They also share content related to fragrances and haircare. Some posts include unboxings and reviews of gifted items.
Caitlin Louise Hughes
TikTok @caitlinlouisehughes
This creator focuses on beauty and skincare content. They post reviews and demonstrations of hair care products, such as sprays and oils, and makeup items like highlighters. Skincare routines, featuring various brands and devices, are also a common theme in their videos. The creator also shares personal reflections on their achievements and experiences within the beauty community.
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