What kind of content does Jay Porter make?
Jay Porter offers a warm and authentic glimpse into family life on TikTok and Instagram. Their content centers on relatable parenting moments, from everyday nursery routines and child safety tips to the joys and humor of raising children. Jay also shares festive holiday vlogs and preparations, creating engaging content that resonates with families.
Are you a brand that’s partnered with Jay Porter?
Verify your partnership
Who is Jay Porter’s audience?
Jay Porter's audience is likely composed of parents and caregivers in the UK actively seeking advice, inspiration, and relatable content around child-rearing, nursery setup, and family-focused activities. Their high engagement rates on both TikTok (9.61% ER) and Instagram (7.63% ER) significantly surpass industry benchmarks (TikTok ~3.0%, Instagram ~1.5%), indicating a highly receptive and invested community. This suggests strong intent signals for product recommendations, educational content, and lifestyle brands within the parenting and family niche.
Which creators are similar to Jay Porter?
If you're looking for creators like this creator, you'll find inspiration for your family's parenting journey, nursery decor, and holiday celebrations.
Lauren Pack
Instagram @lauren__pack
This creator shares snippets of family life, focusing on parenting three children. Their content features day-in-the-life vlogs, shopping hauls, and outfit showcases. They also provide practical tips on children's routines and activities for families with different age groups. The videos document both the realities of daily parenting and moments of leisure.
tennesseethresh
TikTok @tennesseethresh · Instagram @tennesseethresh
This creator shares videos about their daily life, including grocery shopping trips and preparing meals. They also post about attending events, such as a Pilates event and a trip to The Brits. The creator often features their child and discusses family activities, like trips to soft play and preparing their child's meals. Content also includes personal routines like skincare and getting ready for nights out.
Ollie Lock
Instagram @ollielockeworld
This creator shares content about their personal life, including family events and holidays. They also post about their experiences with their children and their husband. Additionally, the creator discusses their involvement in television shows and their involvement in charitable campaigns. Some videos feature collaborations with brands for promotions and challenges.
Frequently asked questions
Sign in to view Jay Porter's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Jay Porter today
You can use Nutcake’s agentic tools for free. Sign up today to work with Jay Porter on your creator campaign.