What kind of content does Sav Todd make?
Sav Todd offers a fresh perspective on K-beauty, sharing in-depth reviews of popular serums, moisturisers, and sunscreens. Their engaging Instagram content also features makeup tutorials, with a particular focus on achieving a natural, dewy finish using lip and cheek tints. Sav's approachable style makes them a go-to for brands looking to connect with a dedicated audience interested in authentic skincare and makeup recommendations.
Are you a brand that’s partnered with Sav Todd?
Verify your partnership
Who is Sav Todd’s audience?
Sav Todd's audience is likely comprised of beauty enthusiasts, primarily interested in K-beauty trends, skincare routines, and makeup application. Their high Instagram engagement rate (4.13% ER, significantly above the ~1.5% benchmark) signals a highly receptive and active community. This audience actively seeks product recommendations and tutorials, indicating a strong intent to purchase and replicate Sav's looks. This presents a valuable opportunity for brands seeking to connect with a dedicated and engaged consumer base within the beauty niche.
Which creators are similar to Sav Todd?
If you're looking for creators like this creator, you'll love discovering new K-beauty routines, makeup tutorials, and honest product reviews for all your skincare needs.
Saniya Farrukh
TikTok @sunyatoo
This creator posts content about beauty and fashion. They often share reviews and demonstrations of makeup products, including lip oils and blush. The creator also discusses skincare routines and products, with a focus on achieving glowing skin. They also share personal life updates and reflections, sometimes incorporating fashion choices like traditional clothing into their videos.
Elo Skincare
Instagram @beautyinbloomwithelo
This creator regularly shares detailed beauty content, focusing on skincare routines and product evaluations. They frequently highlight specific skincare products, explaining key ingredients like PDRN and vegan collagen, and their potential benefits. The creator also provides makeup reviews, comparing different brands of blushes and showcasing lip care items. Additionally, they offer comprehensive hair colouring tutorials using professional products, alongside some lighthearted content about everyday and beauty-related experiences.
Sheena
Instagram @reviewsskincare
This creator regularly posts content focused on makeup and skincare. They frequently showcase various blush products, sharing their current favourites and preferred shades for different seasons, such as coral and peachy tones. The creator also highlights lip products, including lip balms and glosses, often discussing their personal collections and go-to items. Additionally, they share their skincare routines, detailing steps like cleansing, serum application, moisturising, and SPF, and review specific products that provide a healthy, glowy complexion.
Frequently asked questions
Sign in to view Sav Todd's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Sav Todd today
You can use Nutcake’s agentic tools for free. Sign up today to work with Sav Todd on your creator campaign.