What kind of content does Aimee make?
Aimee shares engaging Primark hauls featuring everything from cozy pyjamas to stylish home accessories. She also offers honest reviews of popular skincare and beauty products, from sunscreens to supplements, and delights viewers with unboxing videos showcasing the latest jewellery and eyewear trends. Aimee's content offers a fun, relatable glimpse into fashion, beauty, and everyday lifestyle moments.
Are you a brand thatβs partnered with Aimee?
Verify your partnershipWho is Aimeeβs audience?
Aimee's audience is likely composed of budget-conscious fashion and beauty enthusiasts in the UK, actively seeking affordable style inspiration and product recommendations. Their high engagement rate (13.36% ER on TikTok, significantly above benchmarks like TikTok's ~3.0%) signals strong interest and a propensity to interact with content, indicating they are not just passive viewers but engaged consumers. This audience is primed for discovery and conversion, making them ideal for brands looking to reach a receptive and active consumer base interested in accessible lifestyle content.
Which creators are similar to Aimee?
If you're looking for creators like this creator, you'll find them perfect for audiences who love affordable fashion hauls, honest skincare reviews, and lifestyle content.
Rochelle
Instagram @rochelle_73
This creator shares fashion content, focusing on outfits from high-street brands like Primark and Marks & Spencer. They often post 'outfit of the day' videos, showcasing new in items and styling tips. The creator also shares haul videos and try-ons, sometimes featuring discount codes for brands such as Abbott Lyon and Shop Cider. Additionally, they occasionally post about personal lifestyle moments, such as beach days or visits to tourist attractions.
jaz
TikTok @jasminee567
This creator posts videos about their shopping hauls, particularly from Primark, often featuring new clothing and homeware items. They also share content related to seasonal events like Halloween and Christmas, showcasing themed products and activities. Other videos include reviews of food items, such as a chicken and stuffing baguette, and experiences like going to the cinema to watch films. The creator also features sponsored content, for example, a review of a deodorant product. Their content often captures everyday moments and personal interests.
millie mallows
TikTok @milliemallowsxo
This creator shares content about fashion hauls from stores like Primark, showcasing new clothing items. They also post videos related to beauty gadgets, such as the Dyson Airwrap, and discuss holiday destinations. The creator's content often includes personal experiences like birthday celebrations and reactions to new purchases.
Frequently asked questions
Sign in to view Aimee's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Aimee today
You can use Nutcakeβs agentic tools for free. Sign up today to work with Aimee on your creator campaign.